These terms can be confusing; let's clear up the mystery. A "prepaid" card can take many forms - such as a "Gift" card, General Purpose card, or Branded Store card.
Let's start with the Gift Card. A Gift Card can be a General Use card which carries one of the major card franchise names like VISA and Mastercard. Gift cards are sold in specific amounts and are not reloadable. Gift cards can also be for a specific retailer, such as Walmart or Target.